Building Your Brand Series - Part 4 - Social Networking

November 5, 2008 :: cbensen

So far in this series we’ve covered the tools that you can use to be building your business’ brand. There are also many things that you can do in relation to social networking.

Building your Brand 101 Series
Building Your Brand Series - Part 1 - Listening
Building Your Brand Series - Part 2 - Responding
Building Your Brand [...]

Building Your Brand Series - Part 2 - Responding

October 22, 2008 :: cbensen

In Part 1 of this series I talked about the various tools that can be used for listening. I also interviewed Alex DeCarvahlo who has a new product called StartPR.com.
You will want to listen for awhile before responding. Look for trends & see where people are talking about your product/services. What is the tone? Are [...]

Network Solutions offers .PRO Domain Names

September 11, 2008 :: cbensen

Small business owners & professionals now have another option when choosing a domain name! If the .com version of the domain name you’d like isn’t available the .pro domain name may just very well be.

Marketer’s Corner - Six Things EVERY Small Business Web Site Needs Before They Look for a Customer

July 23, 2008 :: Steve Fisher

Some people figure that you when you start a web site that getting your domain and throwing a template up is all that is needed to start their own online gold rush. Oh, how I wish that were true. Before you even think about looking for a customer there are six things every small business [...]

Building Your Business Online Series Part 1 Choosing a Domain Name

July 9, 2008 :: cbensen

This is the first in the series for Building Your Business Online.
My analogy references building a house so keeping with that where do you want to put it? Do you want it to be on a main thoroughfare seen by everyone? You definitely want to make it as easy as possible for everyone to find [...]

Social Media to help folks discover you - Michelle Riggen-Ransom

April 8, 2008 :: Shashi Bellamkonda

I’m the Communications Director for BatchBlue, a small business that makes web-based software for other small businesses. As we’ve built our company over the past two years (from three employees to a whooping eight!), we’ve been exploring various ways to engage with our potential customers and get the word out about our inaugural product [...]